Christian Rapper YB is much more than a Rapper, he is also the head of two independent record labels, “Bold Records” and “NXT Move”. We asked YB if he’d ever sign a deal to another label and he replied, “That’s tricky. For me, adding as much value as I can is the most important part to my journey. From that reference point I’ll let the pieces fall as they may.” Seems like fully owning your creativity is what YB likes to do.
Having created his own path to the music industry, YB signed Christopher Syncere, Coop, and TikTok Star Henrik and has accumulated over a million streams across the young pack of signees. You don’t often see someone give back to young artists and help them develop the way YB and his Team has, he refers to his fans as soldiers and he is most definitely moving like the General.
Stay connected with YB @yb.official