Distinctive, dark, original, are just some of the words to describe music sensation The Weeknd. His newest album ‘After Hours’ is drawing lots of attention after creating a character around the project. While promoting the album, he showed up wearing a red suit and sporting bandages on his face as if he just left the plastic surgeon’s office. Many fans wondered what this was all about. It caused quite the buzz as to what he was referring to since no one had a clue as to what the look was insinuating. After many speculations, the singer/songwriter finally decided to give an answer.
The significance of the entire head bandages is reflecting on the absurd culture of Hollywood celebrity and people manipulating themselves for superficial reasons to please and be validated.
The above video “Too Late” is just one installment from the many videos that he has debuted. Others include “Save Your Tears & Blinding Lights.” The videos showcase the great lengths some are willing to go through to achieve the “perfect” look. Many of Hollywood strive to reach superficial goals that are completely absurd by manipulating themselves. The “Starboy” artist first stated that the character was a reflection of someone “having a bad night.” As the project grew, many scenarios began to arise as well. This prompted the artist to dig deeper and really show more of his creative side.
I suppose you could take that being attractive isn’t important to me but a compelling narrative. He added.
This coming from someone who dated one of the world’s most gorgeous woman ever, Bella Hadid! The Weeknd always keeps us guessing and constantly surprises us all while pushing the envelope. I’m already excited to see what he has in store for us next.