Sovereign Brands Throws 1000 person Industry Party at Rick Ross’s Atlanta Mansion

HHW Staff
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Sovereign Brands threw its first industry party in the grounds of rapper Rick Ross’s Atlanta mansion. The 109-room, 235-acre estate is the largest residence in Georgia with one of the largest private pools in the whole of the USA. This luxurious location was chosen to honor the many influential supporters of Sovereign’s iconic brands BelaireBumbuMcQueen and the Violet Fog and Villon. The party was hosted by Sovereign Brands CEO Brett Berish and his team, with the lavish event seeing over 1000 guests dressed head-to-toe in blue to celebrate Sovereign’s latest limited-edition release, Belaire Bleu, the 5th cuvée in its smash-hit Luc Belaire line of French sparkling wines.

Hip Hop’s finest were in attendance, from Rick Ross himself to Curren$y, Flipp Dinero, Lil Keed, Calboy, Russ, Milly Sanchez, Shay Johnson, Jucee Froot, Ayo & Teo and Salma Sims. Guests sipped on chilled flutes of Belaire, Villon mojitos, Bumbu Old Fashioneds, and McQueen and the Violet Fog cocktails with Acai syrup, whilst pictured poolside on Belaire bottle shaped inflatables.

Cocktails on offer

Villon Mojito

2oz Villon

0.5 oz Finest Call Mojito

0.5 oz Real Coconut

0.5 oz Finest Call Pressed Lime Dash

Devil’s Bramble

1.5oz McQueen and the Violet Fog gin

1oz Acai syrup

0.5oz Cranberry Liqueur

1oz Lemon juice

Bitters

Bumbu Old Fashioned

3oz Original Bumbu

1oz Spiced Demerara

6 dashes sycophant bitters

1 expressed Orange peel

2 brandied cherries

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