
Music producers play an integral role in any song, but for some reason, they don’t get remembered for long. Will Sass is a producer who has chosen another path, contrary to the norm. He refuses to stay in the shadows. As a fast-rising musician, DJ, and producer, Will has a deep understanding of what works or what doesn’t in the music industry, a skill he’s leveraging to produce great songs and make a difference with what he does.
Will began his journey in the music industry at a young age and perfected his DJing skills throughout high school. As a teenager, Will sneaked into clubs to watch the best DJs in NYC perform and traveled to festivals when he could. With time, his secret passion metamorphosed into a career, and the young artist found himself playing at small parties and gradually worked his way up to clubs and other venues in the city.
After graduation, Will gained popularity by opening for some of the music world’s elite. Some notable milestones include opening for Bakermat at Noto in 2022, playing at the Palm Tree Festival and playing at the official after-party for Breakaway Festival in 2021, opening for Gashi on his pre-Covid tour, and playing Rolling Loud pre-Covid as well. Will also went on a college tour, DJing at some of the biggest college shows at various schools, like UT Austin and the University of Miami.
When the pandemic struck and the world shut down, Will took the opportunity to advance his music production skills. As proof of his dedication and hard work during this period, he released his first official remix with Trevor Daniel. Will also dropped an unofficial edit he made of Jack Harlow’s “First Class,” which he previously released on SoundCloud and has now gone viral on TikTok.
Will, being relentless, continues to put in the work to advance his career; as proof, he’s finalizing touches on his first original body of work, which is set to be released sometime this year. He says, “I want to develop my art project and also produce for others while contributing to others’ artistic projects as well.”