Bia Will Be The Face Of New Sean John X Missguided Collection

Naja Cannon
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Sean John and Missguided are joining together to collaborate on a women’s clothing collection. 

Diddy’s Sean John brand is making a comeback! This time around it will include womenswear. Diddy included womenswear in the past but this will be the very first collaboration. Sean John and Missguided have chosen “Best On Earth” rapper Bia to be the face of the collection. “I think the Sean John and Missguided partnership is brilliant and so classic,” states Bia. “It is a collection that I feel comfortable in and confident wearing. This shoot was so fun and natural.” 

The 117-piece collection is set to launch on September 29th. The sizes will range from XS to plus sizes. 

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