When popular Atlanta rapper Ralo got locked up on Federal drug charges back in April 2018 some people thought his game was over. They were wrong.
Fast forward a couple years and the CEO and founder of Famerica Records who’s made major hits with T.I., 2 Chainz, Future and Gucci Mane is now gearing up for his long awaited court date on March 15th and despite being incarcerated, he’s still managed to run his multi-million dollar record label and stay tapped in with some of the hottest talent in the nation including New York’s rising superstar BeachBoyNino.
A native of Rochester, New York, BeachBoyNino developed his musical talent in his early elementary years learning to play over 10 instruments starting at the age of 9. From the trumpet, to the saxophone, to the baritone and more, BeachBoyNino was a gifted musical savant, playing complicated music by ear before he could even read or understand sheet music.
He felt the sound.
He was so talented in fact that he earned a full scholarship to the nationally acclaimed George Eastman School of Music which is known as the most renowned musical performing arts school in the United States.
Still, despite being so gifted the streets came calling, curving BeachBoy’s appetite for the classical music and jazz he’d studied for so long to harder hitting hip hop beats. It was then that BeachBoyNino went from simply playing instruments to becoming one.
As opposed to attending hours of demanding classes and rehearsals BeachBoy found himself in his school’s hallways, bathrooms and basements participating in hour long rap battles and freestyles against his peers and further developing his tenacity and lyrical proficiency as an artist.
Of course his family questioned his direction, after all he came from a stable two parent home who had dreams of him continuing on the path of his earlier years, but destiny had other plans.
BeachBoyNino grinded his way out of his hometown and with the help of his team and his manager Adam Sweet he began to perform state to state from New York, to The Carolinas, to Arizona and beyond leaving fans and opponents alike wowed by his amazing ability to freestyle and adapt to any genre.
He never wrote anything down and still never has. It was always “Off The Top” and that became his stage name until he and his team took a trip to Orlando and headed to a nearby beach for a photo shoot with team member and celebrity photographer, GoodKnews.
There they met a fan who kept calling him Nino, saying he looked like a boss. He fell in love with the beach environment and the name Nino also stuck. Later that night he hit a freestyle and his new name was solidified.. BeachBoyNino because who doesn’t love the beach?
The tours continued. The grind continued and he went on to perform viral hits with The Yin Yang Twins and Rich the Kid gaining over a million views on YouTube. BeachBoy’s name was generating heavy buzz up and down the east coast and after landing a crazy performance at Charlotte’s World Nightclub he started to connect with even more industry heavy hitters.
His melodic delivery, strong stage presence and incredible grind garnered him features with several hot Carolina artists including Bagzamilleon, Hot Boy Shaq, Fetty P Franklin and the late great Sauxe Paxk.
He then caught the attention of Bankroll Ziggy, who was already signed to Ralo’s label and was so impressed by BeachBoy that he personally sent word to Ralo that he’d found the label’s next star.
It wasn’t long after that before the paperwork was signed and BeachBoyNino became the newest artist on Famerica Records. He was on his way, but when Bankroll Ziggy got caught up on his own charges BeachBoy’s deal with the label and his connection to Ralo was left hanging in the balance. His deal was put on pause but his grind never stopped.
BeachBoyNino continued touring and recording all throughout that timeframe eventually signing a new deal with the label facilitated by Goldmouth (a close associate of Ralo) and Queen (Ralo’s manager). Their personal ties to Ralo put Beachboy back in the forefront as the label’s next artist to watch.
He dropped his project “The Great Wave” in 2021 along with a video for his single “North Pole”, shot by Immortal Vision Films, which has amassed over 100 thousand views on YouTube. Then under personal guidance from Ralo he re-released “The Great Wave (Deluxe)” in February 2022 adding several new songs to the original project from his catalogue of over 700 never before heard hits.
BeachBoyNino or “Big Beach” as he is sometimes called is steady making waves in the music industry and continuing the legacy of Famerica Records while he and his team await the return of their CEO. When asked how he feels to be a part of such a legendary team and label BeachBoyNino said, ” I feel honored to be a part of history in the making. Until Ralo comes home I have one job…to work harder and produce more… to continue the legacy that’s been built. That’s what I’ve been doing and that’s what I’m gonna continue. I’m the definition of hard work.”
So as the team at Famerica Records looks forward to Ralo’s possible release this year their plan is to keep making hits and stay solid. It’s high tide in the music game right now and BeachBoyNino is ready to catch a wave.
Visit BeachBoyNino.com and follow him @BeachBoyNino, watch his videos and download his music out now on all streaming platforms.