Atlanta based rap superstar, Offset is taking his creativity to the next level. In partnership with Axis Replay, the emcee has officially launched a media company called AXSD Media. Created to host innovative events and live virtual concerts, the production company specializes in virtual events making this partnership a perfect venture for Offset.
To provide a solution for entertainers who cannot physically perform due to COVID-19 pandemic, Offset and Axis Replay are set to cultivate the live event circut in a major way. This partnership piggy backs off of the hybrid events produced by Axis Replay, including a virtual prom with actor and comedian Desi Banks, and the Twitch-partnered HBCU Esports League.
As an artist himself, Offset understands the effects the pandemic has had on the music business worldwide. His missions is to provide support and mentorship to emerging artists who need it. By creating this platform he will create ways for artists to monetize their talent, and also provide an avenue for them to be seen and heard. He is showing the world that he is far more than a rapper. In fact he is a business man who wants to make sure that emerging talent has the resources they need to be successful while providing a unique and intimate concert experience for the entire world to enjoy.
The partnership kicks off on September 11, 2020 with the AXR+EXP Concert Series, which will feature new and emerging artists performing live on stream. The monthly concert series is focused on empowering both artists and audience members to own and navigate their own concert experiences.
“The AXR+EXP Concert Series will be the new standard for live and virtual performances,” says Allie Young, CEO of Axis Replay.” Our company’s mission is to create experience-focused activations and that has translated well into streamed productions. Being a part of the music, entertainment, gaming and sports ecosystem, it made a lot of sense for us to leverage our experience and expertise to reconnect the industries that have been devastated by this pandemic.”
Axis Replay produced a hybrid concert experience in June 2020 for YK Osiris that combined a live stream music performance and an intimate studio viewing. 35,000 virtual viewing tickets were sold to the event, while less than 50 attended the live performance.
The AXR+EXP Concert Series will feature a live rooftop performance that will be held at the CODA Building in Atlanta and will adhere to CDC recommendations. Rapid COVID-19 testing will be available on-site to screen 50 attendees.
The virtual experience is scheduled to be broadcasted via FutureStream on September 11, 2020. For more information on AXSD Media and to purchase tickets to the first live broadcast visit their official website www.axrexp.com.